
New world marketing, why expertise is something you can't ignore
In the modern, digital world, online marketing is rapidly becoming the greatest currency businesses have in promoting their brand. But...
![The McGregor [marketing] Playbook 🥊](https://static.wixstatic.com/media/9a6cd6_109b4a2c96014642b9939e40d53ed652~mv2.jpg/v1/fill/w_620,h_504,fp_0.50_0.50,q_90,enc_auto/9a6cd6_109b4a2c96014642b9939e40d53ed652~mv2.jpg)
The McGregor [marketing] Playbook 🥊
When it comes to marketing your brand, businesses can take a lot out of the Conor McGregor playbook. It has been over a week since the...

Winter is here! ❄️
Legions of Game of Thrones fans have been left salivating with battle royale after battle royale unfolding before our eyes. So why are...

YouTube delivers breaking news
Ever since its inception in 2005, YouTube has been a fascinating source of entertainment driven by home brew content. It is a divine...

Facebook takes on TV and YouTube
A whopping 88 per cent of Australians use another device while they watch television. So it makes sense for Facebook to take on...

Internet trolls
The bridges of the world have been rendered safe to traverse once more, thanks to the internet. Because the trolls that once lurked in...

Rumours of Facebook's demise have been greatly exaggerated
Bloggers have taken to the web to document a supposed cooling in the temperature of Facebook users in 2017, while Princeton University...

Digitalism and consumer first user experience
Digitalism has made the world almost completely consumer driven, and new innovation is set to take that to higher levels in the future....

Is Social Media engagement a false and vain metric?
In those old Hong Kong classic kung fu movies, you always know the silent bloke at the back of the fight scene is going to ultimately...

Never underestimate the power of a social media person with a strong fan base
They are a key tool when it comes to marketing in the modern world, with a study revealing that 73% of marketers now have a budget for...