About Amago

Amago is about driving transformation and delivering progressive and contemporary

marketing solutions that propel business.


We value making connections and using a practical common sense approach to working towards a common goal with our clients.


Working in partnership with a successful tribe of driven people is what we do best just like the ‘Amago’ clan of Japan’s Sengoku period. 

People are well schooled in ignoring marketing messages and who can blame them?  We are interrupted by almost 3000 marketing messages a day.


If you’re going to interrupt someone you better have;


  • A solid action plan & be ready to execute 

  • Be able to analyse data & track results

  • Know the shifting sands consumer & tech market

  • Create engaging content that gets attention

  • Have a call to action that actually works

Why us

Our philosophy

Rob Torok - Amago
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Director - Rob Torok

Business Analyst & Tech Engineer


After leading a national team as Technical  Engineer at News Corp Rob is now a Director at Amago. Rob offers high caliber solutions for the modern business providing vast analytical and technical expertise rarely seen in any Australian marketing firm. Rob's ingenuity in project management, attention to detail, breaking down complex concepts, and understanding business requirements to meet objectives is highly advantageous to any thriving business.


Rob's Approach

Methodical, detail orientated, creative, accuracy, and certainty with people and projects.



Research, building rapport and consensus 


Pet Peeve

Anything that is ambiguous and not being able to measure an outcome. Rob's prerequisite is transparency and integrity for himself and everyone around him. He is the gatekeeper of order and clarity across our team and clients. 

Jodie Gaffney
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Director - Jodie Gaffney

Business Development, Sales & Marketing


Jodie founded Amago in 2013 following six years at News Corp and four years as State Manager at a National Media Representation Company.

Jodie's in-depth sales and marketing expertise extends across a diverse mix of clients, from business development for start-ups all the way to larger established national clients including Government contracts. Commonly heard across our client base is that everyone loves Jodie's hands-on approach, ideas, valuable marketplace findings and solutions that leave the competition for dead.


Jodie's Approach

Big picture person, innovative and maverick style tied with corporate knowledge and understanding.



Finding creative solutions to existing problems


Pet Peeve

Standing still and repeating the same old methods that are losing effectiveness. Instead, Jodie is obsessed with personal growth and hacking away at a process to make it more efficient, workable and superior to previous methods.



Wants and Wishes

We find out as much as we can about your needs so we can tailor the best fit solution



Prob and Prep

Research on market impacts then brainstorm ideas and investigate resources



Pitch and Polish

Explain and present plans. Demonstrate how we can achieve the best outcome for you



Activate and Analyse

We communicate, monitor and analyse

market response for feedback





Social Media






Lead Generation