Life is good when the cash registers (literal or figurative) are ringing and business is booming. What to we do, though, when the peaks give way to the inevitable valleys in business? There are multiple strategies you can take to get those sales back up and firing. Here are some strategies that Amago recommends. Generate valuable guide, reports or offers These are content pieces housed on your website that sit behind a form that new potential customers will need to fill out w

A common business theme is when times are good businesses tend to stop their marketing. When business eases off, there is a marketing push to generate more leads, but then stop marketing to service those leads - and around and around we go 🎠 It’s like watching the big push from politicians before an election then once elected we’re back to the same old story again. This yo-yo effect is like treading water until a competitor blasts past you and pushes you to the bottom of the